Let’s be real—no one wants a cookie-cutter event that feels like it could happen anywhere. Communities crave experiences that reflect their identity, honor their traditions, and amplify their voices. So, if you're still planning events in a vacuum without tapping into the heartbeat of the people you're serving, it's time for a rethink.
At Foundry, we’ve seen what actually works—and what flops harder than a swag bag full of outdated USB drives. Here’s how to turn your event into the one that sets the standard.